What I learned reverse-engineering the YouTube Shorts algorithm
I'm still figuring out Shorts. That's exactly why I built a playbook — for me and for you.
Explore my consulting services, speaking, and workshops.
I'm still figuring out Shorts. That's exactly why I built a playbook — for me and for you.
Another teenager made millions with an app. I'm not here to add to that noise. What I am curious about is what they actually figured out.
We transcribed 18 months of Valve's Next Fest Q&As. Here's what they keep saying that most devs ignore.
I helped build one of the most followed companies on TikTok in Denmark. I also know how damaging short-form content can be. Here's what actually works.
We had zero marketing budget. So I spent six months studying how Steam actually works. Here is what I learned.
I used to think happiness was equal to earning a lot of money. Then I got cancer. Twice.
I thought I knew what my users wanted. The PMF survey proved me wrong—again.
I used to think self-control was about willpower. Turns out, I was optimizing for the wrong thing.
Nothing is a playbook to guaranteed success. You try 10 ideas, maybe 1 sticks. That's the ratio.